Do It Today: Diddy's Good Life and Celebrity Beach Bowl

The NFL Experience Today's the last day the hoi polloi will be admitted to this interactive football fanstravaganza adjacent to Raymond James Stadium. (On Sunday, admission's limited to Super Bowl ticketholders.) Sat., Jan. 31, 10 a.m.-10 p.m., $18.50 adults, $12.50 children under 12, children under 2 admitted free, Dale Mabry and Tampa Bay Boulevard.

Taste of the NFL Hosted by Top Chef's Tom Colicchio, this food and wine tasting bonanza pairs a top chef from each of the NFL team cities (Marty Blitz of Mise En Place is the Bucs' representative) with an alumnus or current player from each team. Look for CL wine maven Taylor Eason doing the tasting rounds. Sat., Jan. 31, 6 p.m. VIP, 7- 11 p.m. general, $500 per person general/$600 per person VIP, Tropicana Field, 1 Tropicana Drive, St. Petersburg.

Models and Bottles at Jackson Bistro Playboy Playmates of the Year Jayde Nicole and Sara Jean Underwood, MTV's latest Shot-Of-Love seekers the Ikki Twins, and WWE Diva's Ashley Massaro and Kelly Kellly co-host, with live spins by DJ PSI, DJ Crystal Ellis, Tamara Sky and celebrity DJ Benji Madden (the Good Charlotte brother who recently dated Paris Hilton). $45 ladies ($75 VIP), $95 fellas ($175 VIP), $350 VIP Celeb Ticket (includes a premium open bar and light hors d'oeuvres in the "Glass" room); other packages range from $795-$1995; Jackson's Bistro, 601 S. Harbour Island Blvd., Tampa, Sat., Jan. 31, 10 p.m.-3 a.m.,

Revolution A red carpet-style all-night party with live entertainment by go-go dancers, a performance by Playboy 50th Anniversary Playmate and self-proclaimed "World's Sexiest DJ" Colleen Shannon, and spins throughout by South Beach Miami DJ Selfborn. Hosted by Kevin Dillon, Boris Kodjoe,  Kardashian, Claudia Jordan of NBC's Deal or No Deal, Playboy cover model Vida Guerra and, of course, a Kardashian. Floyd's Nightclub at Seminole Hard Rock Hotel & Casino, 5223 N. Orient Road, Tampa, 10 p.m. Fri. to 6 a.m. Sat., Jan. 31, For VIP seating with bottle service, call 813-381-6927. For more info, call 813-627-7625 or visit

Saturday Night Spectacular Kevin Costner and Michael Strahan co-host this fundraiser with a premium open bar, food, and live country music by Costner & Modern West (his band), performances by Star Ship Super Group (featuring Mickey Thomas, Toto lead singer Bobby Kimball, former Survivor lead singer Jimi Jamison, Skip Martin of the Dazz Band, and special guests), and Cirque USA. Proceeds benefit the Matthew Tryson Bryant Foundation, which funds SIDS-related charities like March of Dimes. T. Pepin Hospitality Centre, 4121 50th St., Tampa, Sat., Jan. 31, 8 p.m.-3 a.m., $875,

It's Super Bowl eve, so we're going with an all-SB edition of Do It Today:

The Good Life Experience The three-night bacchanal at The Venue culminates with tonight's Diddy-hosted "Icons of the Good Life" event, which promises to be "an opulent night of glamour and extravagance." Stars are sure to stud the joint, and with prices like these — $400/$700 — stars may be the only people who can afford it. Look for CL's Eric Snider on the red carpet. The Venue, 2675 Ulmerton Road, St. Petersburg, Sat., Jan. 31, doors open 8 p.m.,

Diddy's may be the most glamorous SB event, but you can catch come starpower (or at least some fur-power) at events today that are absolutely free.

DirecTV Celebrity Beach Bowl If the celebrity lineup for this free event pans out as promised, it might just outdo the star wattage of the Diddy party. The biggest names may be the coaches: Reggie Bush, Steve Young, Eli Manning and Warren Moon. But the players aren't too shabby, either: DirecTV is touting a roster that includes Kevin Dillon, Christian Slater, Gossip Girl hotties Blake Lively and Penn Badgley,  Brothers & Sisters' Dave Annable, the ubiquitous Kardashians, the obligatory Playmates, various NFL stars and NASCAR's Kasey Kahne. And there's a post-game show by LL Cool J. Kickoff at 1 p.m., Sat., Jan. 31, Progress Energy Park, 203 First Ave. S., St. Petersburg, free admission for spectators, 727-825-3137.

The Ultimate Tailgate Pawty Humane Society of Pinellas hosts a daytime fundraisin' party with its HSP live animal mascots Duncan and Daisy, food, vendors of all varieties, a kid's play area, doggie demos and agility shows, games, contests and adoptable pets. Socialized pets are welcome to attend. Sat., Jan. 31, 10 a.m.-4 p.m., Coachman Park, 301 Drew St., Clearwater, free admission, 727-797-7722,

More Saturday events after the jump.

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