Best Of 2005

BEST REASON TO PRIMP: TampaBayBeauty.com

It all began with ChicagoBeauty.com, a comprehensive online resource for spa and salon goers that featured beauty-related articles, tips and seasonal trends, recommendations and reviews, discount coupons for anything from massages to manicures to cosmetics, and a complete directory of the region’s range of beauty establishments. Shortly after, founder Carolyn Brundage went on to launch sites in New York and most recently, Tampa Bay, giving local ladies and gents yet another reason to primp and preen. However, the biggest perks are the monthly events that spotlight spas in Tampa, Clearwater, St. Petersburg, Brandon and even Sarasota with invitation-only Spa Night parties, at which guests can nibble tasty appetizers, sip wine, enjoy free services (makeovers, bikini waxing, facials and more), and take home a hefty gift bag of beauty goodies. Sign up to receive the e-mail newsletter and you may find yourself with an e-vite. www.tampabaybeauty.com.