When salespeople in the late 80s squired prospective buyers around Placido Bayou, a lovely gated community in Northeast St. Pete, they proudly pointed to a large expanse of woods along the main road. Thats The Preserve, theyd say. Its going to stay just like that, which will lend an ongoing natural beauty to our community. Within a handful of years a good chunk of The Preserve had been excavated and turned into condos. Once the townhomes were habitable, the builder proudly put up the sign calling the subdivision The Preserve. It was pretty damn cheeky for the developer to call the place The Preserve after he did anything but preserve it. Builders like to name their projects after stuff they destroy, but The Preserve is a particularly ludicrous example.