Its located inconspicuously in a cramped strip mall across from a Publix. The space is plain: no gaudy flower arrangements, no luscious floral scent. A friendly young woman, owner Nga Phan, greets you and shows you to a room in the rear thats refrigerated. Row after row of tightly wound packages of roses a dozen per cover the floor and several benches. Myriad colors. Different sizes. The bunches start at $5.98 (sometimes $3.98 on sale) and go up to $12.98. La Vies roses are the perfect start for a guy looking to get back in his womans good graces on the cheap.