Local franchisee Jiandong โPeterโ Xu of TLC Gourmet Food International, which currently operates Tampa Bay’s only two Smashburger restaurants, recently signed a development agreement with the company to bring 15 new locations to the area.
“Iโm thrilled to take this next step in my journey with Smashburger,โ said Xu in a press release. โItโs an exciting concept that has elevated fast-casual dining with the highest-quality food served in a fun, engaging atmosphere. I love being part of the Smashburger brand, and I canโt wait to get started bringing more of it to the Tampa area.โ
As of now there’s no word on exact locations, or grand-openings. Though the company says the new locations will debut across Charlotte, Hillsborough, Manatee, Pasco, Pinellas, and Sarasota counties.
Besides locations on Dale Mabry and in Largo, the chain also has storefronts across Florida in Orlando, Tallahassee and Destin.
Founded in Denver in 2007, Smashburger is known for its fresh, never frozen, beef patties which are “smashed” onto a high heat flat top grill. The company saw rapid growth over the years, and was purchased in 2018 by Filipino-based Jollibee Food Corporation.
The chain will face an already competitive “better burger” scene in Tampa Bay, which features similar caliber chains like BurgerFi and Shake Shack.
This article appears in Aug 18-24, 2022.

