Tampa rapper Shya L'amour is a very dangerous woman in new video for “On Go”

The clip was edited by Trill Phil.

click to enlarge Shya L'amour, whose new video for "On Go" is streaming below. - RARI FILMZ
Rari Filmz
Shya L'amour, whose new video for "On Go" is streaming below.

Do a web search for “Shya L'amour,” and you’ll quickly learn that the Tampa rapper knows how to make waves online (the latest news is about her child with one of the Migos, Offset). Fans, however, will be happy to focus on her music.

A new video for her latest single, “On Go,” is obviously fictional, but it finds the emcee collecting funds from girls who are carrying out a racketeering operation. Shot by emerging filmmaker and recent Kodak Black collaborator Vincent Escobar, the nearly five-minute clip also finds L'amour’s stylist — another Tampa native, Sakeya Donaldson — drawing inspiration from Lil’ Kim for the looks on-screen during nightclub scenes shot on location in Atlanta, Georgia.

The video was edited by a former Tampa creative, Trill Phil, and is only the beginning since L'amour and Escobar have plans to expand on the storyline in a short film that extends the story line from “On Go.”

Have a look at the clip below, and submit your new, 2019 music coverage consideration by visiting us here.

Visit cltampa.com/music every day to get daily concert roundups plus all the latest concert announcements and local music. Follow us on Twitter (@cl_music) and subscribe to the newsletter, too.

About The Author

Ray Roa

Read his 2016 intro letter and disclosures from 2022 and 2021. Ray Roa started freelancing for Creative Loafing Tampa in January 2011 and was hired as music editor in August 2016. He became Editor-In-Chief in August 2019. Past work can be seen at Suburban Apologist, Tampa Bay Times, Consequence of Sound and The...
Scroll to read more Local Music articles
Join the Creative Loafing Tampa Bay Press Club

Local journalism is information. Information is power. And we believe everyone deserves access to accurate independent coverage of their community and state.
Help us keep this coverage going with a one-time donation or an ongoing membership pledge.


Join Creative Loafing Tampa Bay Newsletters

Subscribe now to get the latest news delivered right to your inbox.

We welcome readers to submit letters regarding articles and content in Creative Loafing Tampa Bay. Letters should be a minimum of 150 words, refer to content that has appeared on Creative Loafing Tampa Bay, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.

Email us at [email protected]