Herman Cain returns to the fray

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Cain said those ads "forced" Gingrich to respond in kind, but he wouldn't say whether or not it was the "right way to respond."

Cain says he looks forward eagerly to trumpeting the Gingrich message, but says he'll leave the attacks to the candidate. "He's going to have to do that himself, and he does it better than anybody."

In both his comments to reporters and his remarks to the audience, the former pizza magnate said he was a bit weary of reporters clamoring to know why he waited until this past weekend to endorse a candidate.

"I don't have to play by you-all's rules," he said, adding that he had a "process" that he undertook before he came up with his decision.

Like everyone else with Team Gingrich, Cain bemoaned the spending advantage that Mitt Romney enjoys, both through his own fundraising and his super PAC.

"Unfortunately the power of money in a campaign does have a big effect," he said, acknowledging the obvious. He said what he could do on the campaign trail is talk about some of the "bold solutions" that Gingrich believes in — ideas that may not be getting through "a lot of the negativity" on the stump.

Introducing Cain to the crowd was conservative radio talk-show host Michael Reagan, better known for being the son of former president Ronald Reagan. His speech to the audience was relatively non-eventful, with the exception of his colorful characterization of liberals as "termites, eating away at the foundations of your home every day."

  • Herman Cain meets the press in Tampa

Herman Cain left the GOP presidential race last month, if not in disgrace, then certainly diminished after being bombarded by allegations of affairs and sexual harassment.

But in Tea Party circles he's still a beloved figure, which is why his endorsement of Newt Gingrich on Saturday night may not do much for the former House Speaker in his bid to win Florida, but certainly can't hurt as the campaign continues onward.

Cain introduced Gingrich in Tampa Monday afternoon at a campaign stop, but was mobbed by reporters when he made an appearance on the other side of the airport hangar where the rally was held.

"This campaign has been too negative for too long," he said, adding that the Romney campaign started its onslaught of super PAC ads in Iowa.

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