The Tampa Bay Partnership said last week that they have a team of political and communication experts advising them currently on the light-rail initiative, and confirmed for CL that one such organization is the Tampa-based Victory Group, led by famed GOP consultant Adam Goodman (who did not return our call for comment).
It has been expected that the heavy lifting to get the business community behind the transit measure would be shepherded by the Tampa Bay Partnership. But in a brief interview last week, the Partnership's Stuart Rogel deemphasized the role his group will play in marketing the proposal. "We will be a part of, but we won't be the lead organization," he said.
Mayor Iorio and Commissioner Sharpe certainly hope that the Partnership plays a key role. Business groups have been instrumental in building support throughout the country in getting similar rail/transit projects approved in recent years, and pushing a sales tax through the Hillsborough County electorate will be a formidable task — and would be even if the state and the area weren't undergoing some of the highest unemployment numbers in over three decades. Several sources that refused to be identified said the reason the Partnership's involvement is so crucial is that Mayor Iorio has alienated business groups in the city.
Former Tampa area Congressman Jim Davis has also been consulting with Sharpe, the mayor and others closely linked to the proposed measure. He acknowledges that passing the measure will be tough because "you're asking people to spend money on something and have to convince them that it's worthwhile." Davis said he hopes to see a bipartisan and "hopefully a grassroots campaign" for the measure once the language is approved by the Board, and says he hopes that includes a website that would provide a clearinghouse for information.
There has been an intense back-and-forth in the last few weeks between Sharpe, Iorio, HART Executive Director David Armijo and city and county staff on issues like governance, oversight, bonding and, most importantly, the actual 75 words that will be put in front of Hillsborough voters this fall. Armijo admitted during a HART meeting last week that writing the ordinance was taking up more time than he thought it would.
But several local officials contacted by CL insisted that it was too early to panic, though they admit it would be better for all concerned if ballot language had been approved by now.
University of Tampa Professor Scott Paine says that his sense is that "the public is frustrated with our transportation system [and with our county's leadership]. Given the right initiative and the right argument for it, I think it can win even in our bad economy."
Former Tampa City Councilman and now television analyst Bob Buckhorn believes that with the exception "of the insiders," the rail debate isn't resonating one way or another right now. He discounts any organizing effort to stop it.
But maybe he shouldn't.
Hillsborough GOP powerbroker Sam Rashid says he'll be part of as many as a half-dozen groups in the county that are committed to defeating the measure. He says it's never easy fighting a ballot question, as "there's unlimited money on the opposing side." But he says that the anti government-spending mood of the country makes it easier for foes of light rail than a year or two ago.
David Caton of the Florida Family Association may not be well financed, but he does have his e-mail list of 35,000 supporters, as well as the free media to get his message of opposition out. Speaking briefly to CL last week at the County Center, Caton was particularly irked at the reluctance of officials working on the measure to commit to a hard 75/25 split of how the funds will be distributed (with 25 percent of the monies going to road projects and the other 75 percent to bus and rail). Last week, officials thought they would include that language in the Interlocal agreement but not put it on the ballot, but it's the Commissioners who will ultimately decide whether or not to include that.
"This is a concern I've had all along, that they're going to dupe the voters, they're going to prey on the ignorance of the voters to get them to approve something they wouldn't otherwise approve," Caton said. "I'm not seeing any positive moves here, I think it's very deceptive."
Critics of the transit plan, like Commissioner Jim Norman, have insisted that the 25 percent of the penny sales tax devoted to road projects is nothing more than a fig leaf designed to convince County residents who don't support light rail to believe that there's something in it for them.
At a BOCC workshop last month, he called out supporters to "man up," accusing them of trying to obscure the rail component of the measure. On that count he was dead on, and officials scrambled to say that they would put the word "rail" back in for the next iteration.
