In light of recent cosmetic industry news, I have been on a renewed eco quest to find more natural products for my household. During the process, a friend recommended Natural Sundae bath and body products. To my relief, Sundae and Robert, owners of Natural Sundae, warn about non-regulation of industry standards on their website. Their advice: “Don’t be fooled.”
To further investigate, I asked Sundae to respond to the video, Organic Beauty: Buyer Beware (see video below), which addresses the false claims and mislabeling of many personal care products that are touted as "organic."
“My feelings on the lack of honesty throughout the ‘natural’ product industry – it’s a shame.” Sundae goes on to say, “Being able to read the contents of the products we buy is a right, but we had to fight for it. Now we have to fight to make the labels actually true. It is a bizarre and unnecessary fight.”
And I am sure many of us agree with Sundae’s statement, “It is our right to know what we are buying.”
This article appears in Aug 12-18, 2010.