Tampa Bay Times daily circulation up 13.6 percent, Tribune up over 32 percent

In a statement, Times Vice President and Tampa Publisher Joe DeLuca said, "We continue to invest in our journalism and in Tampa Bay. Our readers recognize this and see it reflected in the quality of the content that we deliver to them every day. That’s why in this latest circulation report we have continued and sustained growth in our local paid readership. That translates to a quality audience that gets measurable results for our advertisers."

But the big news is that the Tampa Tribune, now under new ownership, increased its circulation by 32.6 percent.

"We couldn’t be more pleased with our growth to date," said William R. Barker, Tribune publisher." We are committed to connecting and building stronger communities by providing local information the public cannot get without us. We strongly believe every community and neighborhood deserves and values local news organizations looking out for their best interests. This snap shot demonstrates our commitment to investing in local news and information for our readers. It demonstrates our commitment to providing advertisers with solutions for getting their message to quality customers like no other. This includes our recent investment in starting The St. Petersburg Tribune, our acquisition of the Clearwater Gazette and our investment in new technology to power TBO.com, the leading news website in the market. The Tampa Tribune remains the number one newspaper in Hillsborough County and is now the second largest in the state."

According to the Alliance for Audited Media, the Tampa Bay Times has the 16th highest daily circulation in the nation, and has increased sales over the past year by 13.6 percent. The daily circulation of the paper is at 340,260, a big leap from 299,497 a year ago.

However, all is not golden over at 490 First Ave. S. The paper's Sunday circulation is down nearly 7 percent, from 432,202 to 402,422.

Papers with the biggest circulation increase in the top 25 markets are the Atlanta Journal-Constitution, which grew its readership by more than 32 percent, and the Honolulu Star-Advertiser, which increased its circulation by nearly 28 percent. The New York Times also had an impressive year, increasing its daily circulation by 17.6 percent and it's Sunday readership by 16 percent.

The Wall Street Journal remains the biggest newspaper in the country with a combined readership in terms of the paper and online of 2,378,827. They're followed by the New York Times, USA Today, L.A. Times, New York Daily News, and New York Post.


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