Country music star John Rich is comin' to your city, Tampa — with whiskey

Here's where to get a bottle signed by one half of Big & Rich on Friday.

Portland's Eastside Distilling has partnered with this guy, John Rich, to create Redneck Riviera Whiskey. - Courtesy of Redneck Riviera Whiskey
Courtesy of Redneck Riviera Whiskey
Portland's Eastside Distilling has partnered with this guy, John Rich, to create Redneck Riviera Whiskey.

Tampa Bay has its own Redneck Riviera. Next to Gandy Boulevard, ours is a sandy pulloff on the water that plays host to tailgates and other get-togethers calling for patio umbrellas, coolers and beach chairs. But country music star John Rich's Redneck Riviera, his lifestyle brand, is a whole 'nother deal, and now it includes a small-batch spirit.

On Friday, Rich — one half of award-winning duo Big & Rich — is comin' to your city to celebrate the launch of Redneck Riviera Whiskey. Your city being Tampa, where he's set to visit MacDill Air Force Base for a meet-and-greet, plus photo ops. (Please, someone ask him what "if you want a little bang in your ying yang come along" means, because I still don't know.)

The MacDill Air Force Base event isn't open to the public. However, from 3 to 5 p.m., locals are welcome to get in on the whiskey tastings and bottle signings planned for Gaspar's Liquor Shoppe in Temple Terrace, where Rich will be on-site. A percentage of the proceeds from each bottle sale benefits Folds of Honor, a nonprofit providing educational scholarships to spouses and children of fallen and disabled U.S. service members.

Redneck Riviera Whiskey is a collaboration between Rich and the team behind Portland-based Eastside Distilling, including Travis Schoney and Mel Heim. The new spirit boasts "vanilla honey smoothness and a subtle oak finish."