The past few weeks have been really hectic around here, and I'm finding myself letting my social media presence dim a bit. I know how important it is to keep those relationships going, to be a part of the conversation and to put yourself out there, but I just can't seem to find the time or energy.
I'm stressing about it.
And I hear this from my clients all the time.
I got to reading, and realized that I'm not alone. Social media is just one more thing on our plates; one more tool in our belts. It's not the make-it-or-break-it key to success that so many evangelists make it out to be. It can be a very powerful tool if you are able to use it, but there are certainly other tools.
When you're feeling overwhelmed or just tired of being social in social media, here are a few thoughts to help you.
