Tampa Bay's leading food bank is going on a PR offensive

click to enlarge A volunteer sorts canned goods at Feeding America's Tampa warehouse - Chip Weiner
Chip Weiner
A volunteer sorts canned goods at Feeding America's Tampa warehouse
  • Chip Weiner
  • A volunteer sorts canned goods at Feeding America's Tampa warehouse

A little while ago, we contacted officials with Feeding America Tampa Bay about profiling the food bank for last month's Food Issue. The agency's development director, Debbie McCarthy, said our interest in the feature story coincided with the agency's desire to start getting the word out about all it does to feed the hungry in the Tampa Bay area.

Today, there is news that the hunger-relief organization will be teaming up with local ad agency ChappellRoberts to generate more awareness about their efforts.

"We supply more than 60 percent of the emergency food in our area, yet by and large, we go virtually unnoticed by the general public," said Thomas Mantz, executive director of Feeding America Tampa Bay, in a press release. "Our relationship with ChappellRoberts will help Feeding America Tampa Bay become the unified voice for the region’s hungry people as we bring this issue to the forefront."