St. Pete’s Crumb Factory expands to Dunedin

Five years after Crumb Factory brought fresh sourdough and cruffins to St. Pete, a second location is now open in Dunedin.

Crumb Factory owners Katie and Pablo Mardones soft-launched the bakery last month at 1689 Main St., which previously housed Southern Bay Bakery.

The shop’s grand opening is Jan. 24 from 7:30 a.m.-2 p.m. (its daily hours) or until it’s sold-out, with treats and giveaways promised.

The menu for both locations includes freshly baked pastries and breads, as well as a breakfast, lunch and coffee bar menu.

Pablo Mardones started the concept with former co-owner Felipe Zavala at the start of the coronavirus lockdown in April 2020, taking orders via Instagram DM before opening at 5701 Central Ave. in St. Pete.

The bakery’s popularity led to wholesale partnerships with businesses as well as a former dinner service stint.

This article appears in Jan. 22 – 28, 2026.