I don’t know what type of ad campaign Don Draper would have devised for the St. Petersburg Pier. Hell, no one does, he’s a fictional character. However, I do know that whoever he pitched the idea to would have fallen in love with it, like so many area residents did over the years. The iconic inverted pyramid is set to close May 31, and while sad, you can at least help it go out in style.
This article appears in Apr 25 – May 1, 2013.
