New Tampa billboard welcomes travelers to the 'Don't Say Gay or Trans' state

The Tampa billboard went live on April 19.

click to enlarge New Tampa billboard welcomes travelers to the 'Don't Say Gay or Trans' state
Photo via Humnans Rights Campaign/Twitter

Instead of welcoming visitors to the "Sunshine State," a new billboard campaign from the Human Rights Campaign, one of the nations leading LGBTQ rights groups, is instead labeling  the nation's southern appendage as the "Don't Say Gay or Trans" state.

The billboards, which are located inTampa, Orlando and Tallahassee for the next four weeks, read "Gov. Ron DeSantis welcomes you to Florida the "Don  Say Gay or Trans" state, with the word Sunshine crossed out. The group also has plans for billboards in the Miami area.

The billboards are in response to DeSantis' recent signing of the controversial "Parental Rights in Education" bill (HB1557), which critics have called the "Don't Say Gay" bill.

“Florida’s ‘Don’t Say Gay or Trans’ law is outrageous and discriminatory. It needs to be repealed immediately. This billboard campaign is designed to make people confront what this terrible law really does: censor and silence educators and isolate LGBTQ+ students and their families,” said Joni Madison, Interim President of the Human Rights Campaign.

While the term "Don't Say Gay" isn't explicitly in the bill, it does ban public school teachers from holding classroom instruction about sexual orientation or gender identity. The bill reads, in part: "Classroom instruction by school personnel or third parties on sexual orientation or gender identity may not occur in kindergarten through grade 3 or in a manner that is not age-appropriate or developmentally appropriate for students in accordance with state standards."

“Florida cannot be considered the ‘Sunshine State’ when Governor Ron DeSantis is putting so many of its constituents in harm’s way," added Madison. "Governor DeSantis can try to tell teachers what they can teach, can try to tell kids what they can read, and can try to tell students what they can learn - but he cannot tell LGBTQ+ people who we can be. LGBTQ+ people are teachers, are parents, and yes, are students too - and we are going to keep fighting until this law is off the books.”

The Tampa billboard went live on April 19, and is located on Westbound I-4 between Tampa's Ybor City and the MidFlorida Credit Union Amphitheatre.

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Colin Wolf

Colin Wolf has been working with weekly newspapers since 2007 and has been the Digital Editor for Creative Loafing Tampa since 2019. He is also the Director of Digital Content Strategy for CL's parent company, Chava Communications.
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