More than 2,000 viewers (as of Friday) had commented on NBC’s egregious and abusive use of the word “live” during its Olympic coverage.
Live! China has no smog only low, low clouds or dry fog.
and…
LIVE! Watch Tibetan sprinters … and pay no attention to the Chinese army behind them.
–—kuhlarrow
1. If “live” means hours of synchronized diving, then show me reruns of previous Olympics.
2. If “live” means the premiere events come on after 11 PM Eastern time, then why can’t they be “live” on the West Coast.
3. If “live” means listening to Costas ramble about some human interest story while waiting for the actual “live” event to start, then show me previously aired US competitions.
–—David M
Source: sports.yahoo.com
This article appears in Aug 20-26, 2008.

