[Tampa, FL- Sept.21, 2009] Tonight I attended the global premiere of the film The Age of Stupid. I was invited to this event by my friend Ingrid Esteves, a French national who doesn’t understand how the U.S. could back out of the Kyoto Treaty, or why we’d want to be as stupid as Napoleon and start wars on two fronts at the same time. Yes, there’s lots of 'stupid' to discuss in our age, but let’s talk about this outstanding film first. This film is ambitious in several respects. Firstly, there’s the way it premiered.
The film opened globally tonight in synch with a star-studded live screening event in New York. Before the film began audiences were able to watch VIPs arrive at the Manhattan premiere by bike, rickshaw, electric car and sail boat via a satellite link that broadcast the event to 700 cinemas in 50+ countries. The celebrities then walked a green carpet (made from recycled soda bottles) to a solar powered cinema tent in downtown New York.
This article appears in Dec 2-8, 2000.
