Sex columnist and LGBT advocate Dan Savage's "It Gets Better" campaign has a new fan: the Tampa Bay Rays.

Last week, the Rays became the ninth Major League Baseball team to record an "It Gets Better" video, supporting the national movement against antigay bullying. The goal of Savage's Internet-based project is to prevent the suicides of bullied and beleagured LGBT youth. Thousands of politicians, athletes and celebrities, as well as regular folks, have recorded videos to let these teens know that life will improve for them.