One of chef Lionel Messi’s favorite Argentinean dishes inspired his chicken sandwich. Credit: Photo c/o BItner Group
It was inevitable. The greatest athlete to ever touch a soccer field already has plans to play for Major League Soccer’s Inter Miami, and of course he has a signature sandwich.

Today, Hard Rock International announced its new project with the hotel and casino chain’s global brand ambassador, Lionel Messi: a Messi Chicken Sandwich that’s now available at the Hard Rock Cafe at Tampa’s Seminole Hard Rock Hotel & Casino. And it’ll only cost you $18.95, which is nothing compared to a ticket to see Messi play in the MLS.

HARD ROCK from TwentyfourSeven on Vimeo.

A press release says the “Made For You by Leo Messi” menu item was inspired by one of Messi’s favorite Argentinean dishes, the item is “a crispy Milanese-style chicken breast topped with melted provolone cheese and an herbed aioli” completed with fresh tomatoes and arugula.
Messi’s new sandwich features a crispy Milanese-style chicken breast topped with melted provolone cheese and an herbed aioli. Credit: Photo c/o Bitner Group
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This article appears in Jul 6-12, 2023.

Read his 2016 intro letter and disclosures from 2022 and 2021. Ray Roa started freelancing for Creative Loafing Tampa in January 2011 and was hired as music editor in August 2016. He became Editor-In-Chief...