Credit: Photo via Wayback Burger
Just days after the world’s richest man hastily “rebranded” his website into an overcompensating tower of wet beef, a popular burger chain is unrolling a similar product.

Earlier this week, Elon Musk officially changed Twitter’s name and widely-recognized blue bird logo to a single letter X.  Besides the rollout turning into an incredible comedy of errors, some experts have suggested that the move likely cost the company upwards of $20 billion in brand value, which is a considerable amount since advertising at platform is down 50% after Musk paid $44 billion for the website last October.

But now you too can taste this success for yourself.

Starting Aug. 1, burger chain Wayback Burgers will debut the “X” Burger.

“Created with the vision to be the everything burger, the ‘X’ Burger features ten layers of patties, ten slices of American Cheese, lettuce and tomato,” says the company. “But donโ€™t sweat it, this burger will not cost $44 billion.”

Wayback Burgers says the “X” Burger costs $29.99, but guests named “Elon” will get it for free through the month of August “to celebrate those who challenge the status quo, aim for the stars and have a complete disdain for birds.”

Guests named Elon must show a valid ID to receive their free “X” burger.

The company has multiple locations throughout Central Florida, including outposts in Kissimmee, Orlando, Titusville, and Daytona Beach. The Wayback Burgers locations closest to Tampa Bay are about 20 miles away in Lithia (5672 Fishhawk Crossing Blvd.) and Plant City (200 W Alexander St.).

โ€œOur goal has been to create the โ€˜Xโ€™ Burger,โ€ said Patrick Conlin, President of Wayback Burgers. โ€œIt should have been done a long time ago, weโ€™re sorry it took so long.โ€

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Colin Wolf has been working with weekly newspapers since 2007 and has been the Digital Editor for Creative Loafing Tampa since 2019. He is also the Director of Digital Content Strategy for CL's parent...