Clear Channel Layoffs and Why Radio Sucks (Video)

Much of the demise of the music business can be blamed on the Internet and iPods, but the truth is that as the outlets and gateways for music became more and more business, MTV stopped playing music videos and radio stations stopped taking requests. Labels have been paying for radio airplay for decades and spending lots and lots of money on trips and spiffs. Now that the labels are broke, are you surprised to see corporate radio is tanking as well?


The radio industry has been suffering declines in ad spending as listeners migrate to MP3s and non-terrestrial radio (XM/Sirius or Internet). As long as the music outlets are directly funded by the major labels, radio will be reduced to an audio billboard and will disappear.


Here's a cool video about why the Mainstream Music Industry sucks from people that have been in it for a while (and even profited from it at some point):



Listen to Dick Dale. He knows what he's talking about. I run a label and I agree with his advice. But my label doesn't own our band's music. :)


Enjoy. Share.


Ivan


Ivan writes "Bombardier Manifesto" for Creative Loafing, blog posts about the music industry, being in a band and marketing. Ivan also runs Mohawk Bomb Records.

Radio behemoth Clear Channel is one of the latest victims in the music business downfall. The official news is as follows:

US radio giant Clear Channel Communications has announced a new round of layoffs, with 590 workers in its radio division to be cut. The new layoffs, which follow a round of 1,850 in January, will include employees in programming, engineering and customer service. The January layoffs were primarily in sales. Shows canceled due to the layoffs will be replaced by nationally syndicated shows. Clear Channel also said that it has suspended matching contributions to employees retirement accounts, but would resume making contributions if the company is successful in reaching 90% of its internal cost saving targets.

It sucks that people are losing their jobs, but is anyone really surprised? Radio has been a corporate game for so long, that it's no longer relevant. So what now?

WE LOVE OUR READERS!

Since 1988, CL Tampa Bay has served as the free, independent voice of Tampa Bay, and we want to keep it that way.

Becoming a CL Tampa Bay Supporter for as little as $5 a month allows us to continue offering readers access to our coverage of local news, food, nightlife, events, and culture with no paywalls.

Join today because you love us, too.

Scroll to read more News Feature articles

Join Creative Loafing Tampa Bay Newsletters

Subscribe now to get the latest news delivered right to your inbox.